The more I’ve thought about it, the more I am convinced my good friend Shane Hipps is right. It really has very little to do with what’s actually said in these debates. Whether or not a candidate connects with the audience has everything to do with demeanor, posture, calmness, confidence and, let’s face it, good looks. We’ve learned that regardless of McCain’s actual ideas he has for this country, he’s shown a consistent inability to check his anger, grumpiness, and straight up contempt for Senator Obama. Viewers pick up on this and it muddies the lens of how they view McCain in a way that makes not preferring Obama a difficult task.
Photo by Emmanuel Dunand.